Determine the 20 fitness coaches with the highest Instagram followers in the globe in 2023. Nationalities represented on this list of fitness instructors span the globe.

Promote your fitness company on Instagram like some of the most influential professional female fitness athletes and personal trainers who are breaking down barriers to female fitness and wellness.

Instagram’s most popular fitness-related hashtags

Most Influential Women in Fitness on Instagram in 2023

It’s possible that not all of the most popular women in the fitness industry would be good fits for your company. Some well-known fitness instructors and weight reduction specialists have come under fire for either setting unrealistically high standards for certain body types or for marketing their own apparel lines that use potentially poisonous synthetic materials at low prices. They seem to be aiming for women with low self-esteem, especially now that Instagram has a shopping checkout, which makes compulsive buying even simpler.

You should familiarise yourself with the issues and critiques now plaguing the fitness sector before briefing one of these Instagram fitness stars.

The fitness business has been attacked for encouraging narcissism, avarice, and ego, and is notorious for manipulating, misinforming, and deceiving consumers, especially women.

You have the power to back only the top-tier female fitness trainers who are truly committed to empowering other women to improve their health and fitness.

You are not obligated to collaborate with the following elite athletes.

Reaching fitness micro-influencers with a smaller but more engaged fan base in your region may be accomplished by using a top influencer platform.


I want to bring to your attention something you may have been ignoring as you plan your next fitness influencers outreach effort…

Instagram is not beneficial to your company.

The maximum number of people that will see your organic Instagram posts is 2%. Just insane! Thousands of Instagram advertisers are affected by this serious problem.
You have been working very hard to grow an Instagram following that is not yours.
Your hard-earned Instagram followers cannot be exported to your own customer relationship management system or any other platform.
Instagram advertising have skyrocketed your cost per acquisition.
An Answer

If you’re looking for a workshop or training on marketing strategies, I can do both.

  • Reduce the price of acquiring new customers.
  • Avoid relying too heavily on commercial media.
  • Create a marketing machine from scratch using only your own marketing assets and networks.
  • Develop a winning social media and digital advertising campaign that raises revenue and customer lifetime value.

Marketing professionals, take note:

In addition to using Instagram marketing advertising and other platforms to promote themselves, some of the most popular and followed female fitness stars and personal trainers on Instagram are also among the world’s top influencers in the fitness industry. Some of them have found success on national television, on reality television, on YouTube, or in partnerships with major international companies.


Female fitness influencers may help spread the word about your fitness company on social media. Having influential women in the fitness industry may do wonders for your company’s image, fan base, and bottom line. Because individuals are more likely to buy from someone they respect, like, or look up to, influencer marketing is effective. Whether it’s a pal, a trainer, or someone with similar goals, having a fitness buddy is a huge motivator.

Most influencer marketing in the fitness business is ineffective, however, since neither the influencers nor their clients fully understand what is expected of them.

Whether you’re trying to promote a fitness-related business or maximise the return on an influencer marketing campaign, we can assist. Get in touch with us today!

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Want to lower client acquisition expenses and lessen your reliance on paid media? The training provided by eDigital will help you construct a marketing machine based on channels and assets that you own and control. Your staff’s minds will be jolted by the training, and they’ll come up with novel ways to activate new conversion routes and efficiently increase client lifetime value.